Transfer-Friendly Program
Our transfer-friendly program lets you bring in up to 60 transfer credits from prior coursework or professional experience. This means you can graduate faster without sacrificing the quality of your education.
Business-Ready & Technology-Trained
UW-Stout's Bachelor of Science (B.S.) in Business Information Technology (formerly Information & Communication Technologies) prepares you to become the strategic connector between business goals and technology solutions in a collaborative, face-to-face learning environment. Learn how to analyze business needs, improve processes and systems, interpret data, and manage projects while working closely with peers and faculty in labs, classrooms, and project teams.
The Business Information Technology program is perfect for:
- Recent high school graduates interested in business and technology
- Students who enjoy hands-on, lab-based learning and collaboration
- Transfer students seeking a clear pathway into a tech-enabled business career
100% of Graduates Are Employed or Continuing Education Within 6 Months
Career-Defining Curriculum
Structured around project teams, labs, and interactive coursework, our Business Information Technology program will teach you to solve real problems with your hands on the tools. Every course is intentionally designed to equip you with the skills that employers are actively hiring for in business analysis, systems roles, operations, and digital transformation. From your first year on, you'll map real business processes, analyze information systems, and build dashboards and data reports while taking classes in:
- Business & Leadership Development
- Business Intelligence & Data Analytics
- Business Process Modeling
- Cybertechnology Ethics
- Data Visualization
- Emerging Business Technologies
- Enterprise Systems
- Project Management & Agile Methodologies
- System Analysis & Design
Program Overview
Related Minors
The Business Information Technology program pairs well with specialized minors that let you deepen your skills or broaden your career options. Minor courses can often be used to fulfill electives or complementary study areas.
What Makes Business Information Technology Unique
- Career-Defining Curriculum in business, technology, systems thinking, data, and process improvement.
- Project-Based Learning embedded in nearly every course to make sure you do more on day one.
- Lab & Industry-Aligned Software to take you beyond books and ground your education in the real world.
- Transfer & Military Student-Friendly support to maximize your transferrable credits and streamline your the path to complete your degree.
STEM OPT Extension Advantage for International Students.
Use the Request Information form to receive a program summary and learn more about the Bachelor of Science degree in Business Information Technology.
Request Information
Earn Credit for Prior Learning
Some required credits for this program can be earned through academic testing, portfolio submission, or a demonstration of competency. Learn more by reviewing the program-specific details on our Credit for Prior Learning page.
Industry-Experienced Faculty Instruction
Forget TA-taught classes and 200-person lectures. At UW-Stout, you’ll learn from faculty who have worked in systems, data, project management, UX, and digital operations—not just read about them. They bring real cases, tools, and expectations from industry into the classroom.
Professional Internships in Business Information Technology
Take your education into industry and earn while you learn through UW-Stout’s award-winning Cooperative Education & Internship Program (CEIP) and other placements. Unlike traditional internships, our professional paid and unpaid credit-earning experiences connect you with leaders in your field, including national brands, boutique design firms, and other design-forward organizations, to ensure you’re set up for success long before you graduate. More than a third of Stout students accept positions after graduation with their internship employer.
Recent Internship Employers
- ACUITY
- Aurora Web Solutions
- Bobcat Company
- Dairyland Power Cooperative
- Optum Health
- Polaris Industries
- Travelers Insurance
- Xcel Energy
Select Internship Position Titles
- Data Network Technician
- Digital & Information Services Intern
- Information Technology Senior Intern
- Network Specialist
- Operations Intern
- Senior Healthcare Economics Consultant
- Technical Support Analyst Intern
- Web Developer/Designer
$62K Average Starting Salary of UW-Stout Business Information Technology Graduates
Graduate Ready to Solve Tomorrow’s Challenges
Each year, Stout business information technology graduates are among the most sought-after, versatile hires to enter the workforce, routinely beating out other applicants for coveted positions with major employers. Why? Everything you learn at Stout enhances the skills you'll use on day one of your career. Where others list their education, you’ll be able to identify your experience.
Select Recent Employers
- Alliant Energy, Inc.
- Ark Data Centers, LLC
- AVI Systems
- Boston Scientific
- CCA Technology
- Grainger
- Jamf
- Minnetronix Medical Inc.
- Nsight
- Optum Healthcare
- Polaris Inc.
- Travelers
- Thrivent
- Wipfli
APPLICATION & TRANSFER INFORMATION
Application
To apply for the on-campus and online Bachelor of Science degree in Business Information Technology, you need to apply to UW-Stout.
Financial Aid
Students who are attending another institution, but are planning to receive their degree from UW-Stout, may be eligible to receive aid from UW‐Stout. In these cases, UW‐Stout is considered the Home Institution and the other campus is considered the Visiting Institution.
Transfer Students
Note: When filling out the application form, be sure to make a note in the student comment section that you intend to apply to the "online program."
Frequently Asked Questions
Is B.S. Business Information Technology a Business or Technology Degree?
BIT is both. It’s a business-focused degree with a strong emphasis on systems, data, and technology—designed for students who want to work at the intersection of business and IT.
Do I need to be a “tech person” or know how to code before I start the B.S. Business Information Technology degree?
No prior coding or technical background is required. You’ll build your technical, analytical, and systems skills through guided, hands-on coursework.
What is the on-campus learning experience like?
You’ll take classes on UW-Stout’s campus with faculty, participate in labs and group projects, and have access to student organizations, events, and support services.
Are internships required for the B.S. Business Information Technology program?
Yes, internships are strongly encouraged, highly recommended, and required for the major. Many BIT students complete paid internships that often lead to full-time job offers after graduation.
How long does it take to finish the B.S. Business Information Technology degree?
Most full-time students complete the degree in four years. Transfer students with significant prior credit may finish sooner, depending on their individual plan.
Can I add a minor or double major to my B.S. Business Information Technology degree?
Yes! Many BIT students add minors in areas like Project Management, Digital Marketing Technology, Web Technology, or Computer Science to customize their path.
What is the differences between the B.S. Business Information Technology and B.S. Digital Marketing Technology degrees?
Both programs blend business and technology, but they prepare you for very different kinds of roles.
B.S. Business Information Technology (BIT)
Focus: The systems and data that run organizations.
Program Identity: The systems behind modern business
- Focus: Business systems, processes, data, and project management
- Core Skills: Systems analysis, business analysis, enterprise systems (e.g., CRM, BI), BI dashboards, process improvement, IT–business alignment, emerging technology
- Ideal Student: Problem-solvers who enjoy improving systems, analyzing data, and optimizing how organizations work
- Primary Tools: BI tools, process modeling software, project management systems, enterprise platforms
- Common Careers: Business Analyst, Systems Analyst, Project Manager, Operations/Process Analyst, IT–Business Liaison
- Industry Growth: High demand across business, IT, healthcare, manufacturing, government, and consulting
B.S. Digital Marketing Technology (Marketing Technology)
Focus: The technologies and data that power modern marketing and customer experiences.
Program Identity: The tech behind modern marketing
- Focus: Digital marketing systems, data-driven campaigns, and customer experience technologies
- Core Skills: CRM, marketing analytics, automation, SEO/SEM, UX content, AI tools for marketing, digital campaign optimization
- Ideal Student: Creative + analytical thinkers who enjoy digital platforms, content, data, and customer experience
- Primary Tools: Google Analytics, marketing automation platforms, CRM systems, CMS platforms, SEO/SEM tools, AI-powered marketing tools
- Common Careers: Digital Marketing Analyst, CRM Specialist, Marketing Automation Specialist, SEO/SEM Strategist, UX Content/Digital Experience Specialist
- Industry Growth: One of the fastest-growing sectors within marketing and MarTech
Program Advisory Committee
Advisory Committee Members
| First Name | Last Name | Title | Organization |
|---|---|---|---|
| Tyler | Baeten | Information Technology Instructor | Fox Valley Technical College |
| Mike | Balint | Sales Productivity & CRM Administration Leader | Solventum |
| Camille | Banger | Assistant Professor; Program Director | UW-Stout |
| Bridget | Bell | Vice President, Business Development | Cardamom Health |
| Greg | Brodt | Instructor | Northwood Technical College |
| Justin | Christensen | Director, Automation & Advanced Analytics | Solventum |
| Aaron | Decker | Business Systems Solutions Analyst | Michels |
| Tyler | Elwood | Engineering Services Manager | Heartland Business Systems |
| Katie | Fox | MTSS Implementation Manager | Renaissance Learning |
| Joseph | Gruenling | Applications Development Manager | Security Health Plan |
| Rebecca | Hornblad | Assistant Vice President; Product Manager | US Bank |
| Kameron | Kujak | Associate Information Security Engineer | United Health Group |
| Noah | Lindus | Senior Salesforce Administrator; IT Manager | ContractorFlow and Lindus Construction |
| Kyle | Loewenhagen | IT Programmer Analyst Instructor | Chippewa Valley Technical College |
| Reese | Millam | Administrative Assistant II | UW-Stout |
| Oscar | Ocampo-Tavera | Senior Lecturer | UW-Stout |
| Garth | Peterson | Area Vice President of Global Sales | Ideas (SAS) |
| Mike | Piehl | CEO | Platinum River Innovations |
| Christie | Pitzer | Lecturer | UW-Stout |
| Kevin | Platowski | Network Engineering Manager | Kwik Trip |
| Laura | Reisinger | Associate Professor | UW-Stout |
| Abby | Tengwall | Career Coach, Career Services | UW-Stout |
| Kevin | Tharp | Professor | UW-Stout |
| Beverly | Tyree | Director, Consultant Enablement; Senior Salesforce Consultant | SETGO Partners |
| Amanda | Zastrow | Adult & Student Services Coordinator, Stout Online | Stout Online |
